Virtual World Breastfeeding Week 2026

07 August 2026

IIT Hyderabad Hospital celebrated World Breastfeeding Week 2026 from 1st–7th August through a week-long virtual awareness campaign focused on promoting, protecting, and supporting breastfeeding.

Throughout the week, daily educational messages, podcasts, breastfeeding tips, myth-busters, nutrition guidance, counselling, and an online quiz were shared with mothers, mothers-to-be, and the IIT Hyderabad community.

The campaign received an encouraging response, with mothers actively participating, sharing feedback, and seeking breastfeeding counselling. A total of 15 mothers, including pregnant and antenatal mothers, received counselling during the week.

The campaign concluded with a Closing Ceremony on 7th August 2026, celebrating the participation and efforts of the IIT Hyderabad community.

Lamp lighting at the World Breastfeeding Week closing ceremony
Awareness session during the closing ceremony
IITH Hospital team at World Breastfeeding Week 2026
Mothers, families, and hospital team at the closing ceremony

Daily educational videos

Short videos shared with the campus community during the week are below.

Day 3

Day 4

Day 5

Day 6

Day 7

Closing Ceremony

Together, we continue to support, protect, and promote breastfeeding for a healthier future for every mother and baby.